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| Dublin Core |
PKP Metadata Items |
Metadata for this Document |
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| 1. |
Title |
Title of document |
Analisis Komunikasi Pemasaran Terpadu PT. Cubes Consulting dalam Membangun Brand Association |
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| 2. |
Creator |
Author's name, affiliation, country |
Sherly Margaretha; Fakultas Ilmu Komunikasi Universitas Tarumanegara; Indonesia |
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| 2. |
Creator |
Author's name, affiliation, country |
Widayatmoko Widayatmoko; Fakultas Ilmu Komunikasi Universitas Tarumanegara; Indonesia |
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| 2. |
Creator |
Author's name, affiliation, country |
Muhammad Adi Pribadi; Fakultas Ilmu Komunikasi Universitas Tarumanegara; Indonesia |
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| 3. |
Subject |
Discipline(s) |
communications |
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| 3. |
Subject |
Keyword(s) |
Brand Image, Product, Integrated Marketing Communications |
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| 4. |
Description |
Abstract |
This study discusses the integrated marketing communications conducted by PT Cubes Consulting to build the brand image of the company. Authors take this subject because the authors assume that the PT Cubes Consutlting as an SAP partner, a company that is still very new, but it could have a considerable client references and come from large companies. Though competition in the business world is not easy, because many SAP partners in Indonesia who have first foray into the world and be seen from the size of the business, obviously bigger. |
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| 5. |
Publisher |
Organizing agency, location |
Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM) |
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| 6. |
Contributor |
Sponsor(s) |
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| 7. |
Date |
(YYYY-MM-DD) |
2012-07-20
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| 8. |
Type |
Status & genre |
Peer-reviewed Article |
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| 8. |
Type |
Type |
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| 9. |
Format |
File format |
PDF |
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| 10. |
Identifier |
Uniform Resource Identifier |
https://jurnalaspikom.org/index.php/aspikom/article/view/48 |
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| 10. |
Identifier |
Digital Object Identifier (DOI) |
http://dx.doi.org/10.24329/aspikom.v1i5.48 |
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| 11. |
Source |
Title; vol., no. (year) |
Jurnal ASPIKOM; Vol 1, No 5 (2012): Juli 2012 |
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| 12. |
Language |
English=en |
Id |
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| 13. |
Relation |
Supp. Files |
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| 14. |
Coverage |
Geo-spatial location, chronological period, research sample (gender, age, etc.) |
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| 15. |
Rights |
Copyright and permissions |
Copyright (c) 2012 Jurnal ASPIKOM
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