Persepsi Masyarakat Etnis Tionghoa Surabaya Terhadap Acara Pojok Kampung Segmen Blusukan Pecinan Di Jtv Surabaya

Triyanto Triyanto, Ririn Risnawati, Umar Basuki

Abstract


This research aimed to: 1) Find out the content of Blusukan Pecinan on Pojok Kampung Programme segments in JTV Surabaya; 2) Find out Public Perceptions of Tionghoa Ethnic in Kampung Kapasan Dalam Surabaya regarding to the Segment of Blusukan Pecinan in JTV Surabaya. The methodh of this research is descriptive qualitative. The results showed that the content of Segment Blusukan Pecinan in JTV is culture consist of art, tradition, culture and culinary with the percentage 60% Tionghoa’s culinary and 40% general culinary. Relating to the attention factors, functional factors, the perception of the image and complexity message, Tionghoa Ethnic public in Kampung Kapasan Dalam Surabaya perceive the Blusukan Pecinan as good segments, interesting, gives information and insights, and able to keep the culture of Tionghoa Ethnic. The using of three languages in the Blusukan Pecinan Segment Suroboyoan Language, Mandarin and Indonesia as unique thing which characterizes the Segment of Blusukan Pecinan and it should be retained. The suggestions for Blusukan Pecinan Segment is the time and duration of views should be more added so the information more depth.

Keywords


Perception, Blusukan Pecinan, JTV Surabaya.

Full Text:

PDF

References


Bungin, Burhan. 2011. Penelitian Kualitatif Komunikasi, Ekonomi, Kebijakan Publik,dan Ilmu Sosial Lainnya. Jakarta: Kencana.

Mulyana, Deddy. 2010. Ilmu Komunikasi Suatu Pengantar. Bandung : PT Remaja Rosdakarya.

Rakhmat, Jalaluddin. 2008. Psikologi Komunikasi. Bandung: PT Remaja Rosdakarya.

Severin Werner J, James W. Tankard, JR. 2005. Teori Komunikasi: Sejarah, Metode, dan Terpaan di Dalam Media Massa. Jakarta: Kencana.

Sihabudin, Ahmad. 2011. Persepsi Komunitas Adat Baduy Luar Terhadap Pemenuhan Keluarga di Kabupaten Lebak Provinsi Banten. Social Polites. Jurnal Ilmiah Ilmu Sosial dan Ilmu Politik Fakultas Ilmu Sosial dan Ilmu Politik Unversitas Kristen Indonesia Jakarta. Vol. 12 No. 32, April 2011. hlm 103.

Sumber Lain :

Company Profil Jawa Pos Televisi.




DOI: http://dx.doi.org/10.24329/aspikom.v2i3.67

Refbacks

  • There are currently no refbacks.


Jurnal ASPIKOM indexed by:
 
 
Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License